01Establish the right starting price
An asking price is a strategy, not a promise. We look at relevant completed sales, competing homes and your property’s condition, tenure and position. We explain the evidence, the gaps and the alternatives before recommending a launch.
02Give buyers a reason to look closer
Photography, film and the written story should explain what makes the home worth seeing. We agree the audience and the mix of portals, social distribution and direct introductions. A private approach can be discussed where discretion matters.
03Read the response and negotiate
Viewing feedback and the quality of enquiries matter more than attention alone. We assess offers alongside funding, chains and timing, then stay involved as the agreed sale progresses towards exchange.